THE ENCOUNTER: THE ARTIST AND THE GALLERIST

“A good gallerist is one who takes a risk for an artist because it shows that he trusts the artist’s work.” 

Art gallery management

The encounter between artist and gallerist usually occurs in formal and informal settings. A mutual attraction emerges between them, based on the gallerist’s profile and the type of artistic production they promote and market. It should be clear that the gallerist’s profession serves as an essential bridge between artists, collectors, and the public while also possessing a keen understanding of the artistic tastes of their time, a creative time that, in the 21st century, manifests itself amidst a remarkable eclecticism in which “(…) artists dedicated to a single expressive vein are increasingly rare, making a disparate set of disciplines essential to approach them”¹. The contemporary artist is increasingly multifaceted, embodying the multiplicity of artistic trends through techniques, materials, and signifiers that reflect our globalized reality